£ $

Digital Marketing Executive

Country

United Kingdom

Salary

Competitive

Closing Date

Closes 01.03.2019

Our Digital Marketing Executive role is suitable for a candidate that gets excited about all things digital, loves analytics and new trends and has a firm grasp of digital performance and the value it brings to an organisation.

As a Digital Marketing Executive at Mitrefinch, you will be responsible for the performance of our digital channels:

  • Shaping and managing the execution of Mitrefinch’s digital strategy
  • Working with digital agencies to direct and support SEO, PPC and CRO strategies
  • Managing and maintaining the organisation’s website
  • Analysing digital performance against key objectives, including key metrics around website performance
  • Supporting the Marketing Campaign Manager with digital content and execution
  • Writing copy for the website and email campaigns where necessary
  • Supporting the execution of Mitrefinch’s social media strategy
  • Developing and managing the execution of the digital content strategy (including webinars)
  • Design and execute a lead nurturing strategy
  • Identifying new trends in digital and assess their application to Mitrefinch

  What we would like to see from you:

  • A thorough working knowledge of SEO, PPC and Analytics
  • Knowledge of social media
  • Awareness of wider digital marketing trends
  • Experience working with Content Management Systems (WordPress desirable)
  • Strong content creation/written skills
  • At least 4 years’ experience working in a digital marketing role (B2B desirable)

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